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This highly pigmented formula delivers a rich, sophisticated brown with a soft, luminous finish—perfect for enhancing the eyes with natural depth or creating polished, wearable definition. Lightweight yet intense, the liner glides smoothly across the skin, drying quickly to a flawless, non-feathering finish that lasts up to 16 hours. Designed with a slim pen and precision brush tip, the Artist Brush offers exceptional control for both fine detailing and bolder definition. The smooth liquid texture provides consistent ink flow for clean, even lines without smudging or transferring. Formulated with long-wear film-forming polymers and glycerin for comfortable application, this eyeliner combines performance with refinement. Dermatologically and ophthalmologically tested, it is suitable for sensitive eyes and contact lens wearers.", "pricingNote": "", "availability": "available", "url": "https://www.pippaoflondon.co.uk/products/artist-brush-blue-705-copy" }, { "name": "Defining Lip Liner 601 - Gerana", "description": "The perfect frame for your lips, the Defining Lip Liner is an ultra-luxurious base for your lipstick or gloss. The tip allows you to define your lips and provide a feather and bleed proof barrier for up to 5 hours. Containing natural ingredients such as Mango Seed Oil, Meadowfoam Oil, Macadamia Nut Oil, Candelilla Wax Oil and Jojoba Oil with an extra loving dose of Shea Butter, these will glide on to your lips and seal the deal, with a soft moisturizing texture. Match with your favourite Supermatte Lipstick and achieve a power up lip look. Long-lasting Ultra-precise tip for high definition and perfect precision Up to 5-hour wear Bleed and feather proof Made with a blend of natural ingredients and oils Best use:Apply liner directly to the outer line of the lip to define and perfect your lip line, before applying lipstick or gloss.", "pricingNote": "", "availability": "available", "url": "https://www.pippaoflondon.co.uk/products/defining-lip-liner-601" }, { "name": "Envy Lipstick 433 - Desire", "description": "Formulated to deliver maximum colour pay off in a single swipe, this is a luxury range of matte lipsticks that won’t bleed or feather and will become your statement go-to. You can expect beautiful and saturated pigment in a comfortable matte, with no flaking or drying thanks to its elastic film and synthetic waxes. Containing Bamboo Extract, Nourishing Cotton Oil and Vitamin E, this is a modern take on a classic lipstick. Smudge proof Comfortable matte finish Contains Vitamin E for antioxidant and anti aging protection Contains Bamboo Extract for soothing and nourishing Contains Shea Butter for moisturising and softening Long lasting, up to 5 hours 10 statement and neutral colours Best use: Apply directly from the lipstick bullet to lips, starting from the middle and moving outwards then inwards, while filling in any gaps. Use with Pippa of London’s Defining Lip Liner for the ultimate precise pout.", "pricingNote": "", "availability": "available", "url": "https://www.pippaoflondon.co.uk/products/envy-lipstick-433-desire" }, { "name": "Magic Star Eyeshadow 302 - Belsize", "description": "From pearlescent and luminous to smokey audacity, there's something magic about these pencils that will leave you lusting after the whole collection. The Magic Star Eyeshadow Pencil is made from a unique formula that blends onto the lid with one stroke. Create your day or night look in seconds with these high impact, low effort powder pencils. Build up your statement eye using multiple shades, or use a single colour buffing out the edges for an easy on-the-go day look. Budge-proof and great for those with oily lids. Crease resistant - dries instantly Highly pigmented Buildable and blendable Long wearing for up to 8 hours Use wet or dry with brush or fingers to blend Vegan Pippa recommends:These pencils are uniquely made and should be treated with loving care. The formula is a compacted powder, and needs to be blended out softly to disperse the product on the eye. The Pippa of London Dual Sharpener is strongly recommended as the sharp blades will not crumble the formula and will provide your Magic Star Pencil with a perfectly pointed tip. Best use:How to use: Apply the pencil directly onto a clean and primed lid in strokes where you would like the colour to sit. Blend out the edges softly with brush or fingers before applying your next colour directly on top, on the crease line or at the outer edge. Build dimension and depth using colours that are enhanced through contrast. Can also be used as a single stroke eyeliner across the upper lid line. PIPPA TIP: To achieve greater intensity and to create a halo effect, reapply the same colours onto the lid and blend out just the ed", "pricingNote": "", "availability": "available", "url": "https://www.pippaoflondon.co.uk/products/magic-star-eyeshadow-302" }, { "name": "Remix Compact Powder Case - 001", "description": "As part of our commitment to sustainability, Pippa have re-launched our popular inBloom blushers as REMIX, featuring a re-usable compact blush case and interchangeable refill pods. The innovative magnetic case allows you to easily replace or swap out your blush pods as required. It is designed to last, helps cut down on waste and reduces cost on an ongoing basis. We’ve kept all six of our popular inBloom shades – Vamp, Dreamy, Crush, Allure, Flirt and Siren – which now snap satisfyingly into our new REMIX case, so you can quickly and easily match with whatever look you choose.", "pricingNote": "", "availability": "available", "url": "https://www.pippaoflondon.co.uk/products/remix-compact-powder-case-001" }, { "name": "The Everything Sponge", "description": "The “Everything” Sponge is designed to elevate every step of your makeup routine. Its unique, multi-functional shape combines a precision tip for detailed application, an ergonomic curved grip for control, and a rounded base for seamless blending. Whether you're perfecting small areas or creating a full-face look, this versatile sponge delivers a smooth, flawless finish every time.", "pricingNote": "", "availability": "available", "url": "https://www.pippaoflondon.co.uk/products/the-everything-sponge" } ], "categories": [ { "slug": "retail-ecommerce", "name": "Retail & E-commerce", "description": "Shops, online stores, consumer retailers, marketplaces and direct-to-consumer sellers." } ], "pricingNotes": { "summary": "", "currency": "", "rule": "", "restrictions": "" }, "routes": {}, "faq": [], "policy": {}, "handoff": {}, "urls": { "base": "https://aig.websdocs.com", "gateway": "https://directory.websdocs.com/business/pippa-of-london", "directoryProfile": "https://directory.websdocs.com/business/pippa-of-london", "directoryJson": "https://directory.websdocs.com/business/pippa-of-london.json", "hostedProfile": "", "hostedJson": "", "hostedLlms": "", "hostedSchema": "", "profile": "https://aig.websdocs.com/ai/pippa-of-london/profile", "llms": "https://aig.websdocs.com/ai/pippa-of-london/llms.txt", "companyJson": "https://aig.websdocs.com/ai/pippa-of-london/data/aig-company-profile.json", "agentCard": "https://aig.websdocs.com/ai/pippa-of-london/agent-card.json", "agentCardWellKnown": "https://aig.websdocs.com/ai/pippa-of-london/.well-known/agent-card.json", "policy": "https://aig.websdocs.com/ai/pippa-of-london/policy", "security": "https://aig.websdocs.com/ai/pippa-of-london/security", "pricing": "https://aig.websdocs.com/ai/pippa-of-london/pricing", "routes": "https://aig.websdocs.com/ai/pippa-of-london/routes", "faq": "https://aig.websdocs.com/ai/pippa-of-london/faq", "services": "https://aig.websdocs.com/ai/pippa-of-london/services", "offers": "https://aig.websdocs.com/ai/pippa-of-london/offers", "commerceReadiness": "https://aig.websdocs.com/ai/pippa-of-london/commerce-readiness", "ask": "https://aig.websdocs.com/ai/pippa-of-london/ask", "sampleQuestions": "https://aig.websdocs.com/ai/pippa-of-london/sample-questions", "robots": "https://aig.websdocs.com/ai/pippa-of-london/robots.txt", "schema": "https://aig.websdocs.com/ai/pippa-of-london/schema.jsonld" }, "liveCapabilities": { "ask": false, "a2aMessaging": false, "ucp": false, "mcp": false, "checkout": false }, "publicKnowledgeOnly": true, "privateDataAccess": false, "updatedAt": "2026-09-07T11:24:02.448Z" }