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  "industry": "2027 Collection &ndash; Faction Skis",
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  "businessSummary": "Faction, a Swiss freeski brand founded in Verbier in 2006, designs ski equipment and tells stories uniting top-tier craftsmanship with the creative world.",
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      "name": "Logo Hoodie",
      "description": "The iconic Faction Logo Hoodie. It's been a staple of our collection since the early days of Faction. Made from 100% organic cotton and with a relaxed fit, it's intended to join every Collective rider in their on-mountain and off-mountain time. Pull it over your head for some spring laps, a cooler day in the city, or simply when it's time to relax. MALE MODEL: 180cm WEARS SIZE M FEMALE MODEL: 165cm WEARS SIZE S",
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      "name": "Logo Tee Black",
      "description": "An essential Faction piece. Made with 100% organic cotton, the Facton Logo Tee is a t-shirt that's breathable, comfortable and lightweight. Made in a relaxed fit for pairing in an outfit, or for roomy comfort to throw on once the long riding day finishes, and it's time to take the base layers off.",
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      "name": "Phaenom rs 01",
      "description": "With its sleek design and excellent cushoning, the rs 01 recovery shoe is designed for pure comfort after a day on the slopes. It features the same EVA outsole as our liners which makes it perfect for après ski, relaxing at home or at a high-mountain cabin. SIZE CHART XS S M L XL EU 36-37 38-39 40-41 42-43 44-45 US (men) 4 1/2 - 5 1/2 6-7 7 1/2 - 8 1/2 9-10 10 1/2 - 11 1/2 US (women) 6-7 7 1/2 - 8 1/2 9-10 10 1/2 - 11 1/2",
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      "name": "Studio 2",
      "description": "<p>The Studio 2 is the ultimate versatile all-mountain twin-tip ski with a 102 mm waist, perfect for transitioning from all-mountain to backside to park. Designed for high performance, this ski effortlessly responds to your movements and commands.</p> <p>Constructed with a lightweight Poplar Core and carbon stringers, the Studio 2 provides excellent pop off booters, smooth butters over rollers, and quick, effortless turns. The integrated Rubber/Carbon stomp pad ensures durability, allowing it to withstand repeated impacts. Hand crafted in Austria with the finest, most durable materials and powered 100% by renewable energy, the Studio 2 offers long-lasting performance and sustainability. The Studio 2 belongs in your quiver for unparalleled true all-mountain versatility and quality.</p>",
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      "description": "<p>The fr 02 130 freeride boot is engineered for advanced riders who demand uncompromising downhill performance. It features TPU+, a new temperature-stable 130 flex for a consistent feel in all conditions, a 100 mm last, and a hybrid cabrio/overlap construction. The result is precision and control on steep, technical terrain. The reshaped lower-shell opening and higher instep improve initial fit and control, creating a responsive, confident connection to the mountain. First-fit features, including the Easy Entry System, tongue leash, and flap/tongue link, make on/off effortless. The boot pairs with the fr 02 liner, which uses a new walk-mode flex zone and Perfora™ foam for breathability, lower weight, and lasting comfort. The Phaenom Strap enhances rebound, shock absorption, and flex control for decisive turn initiation and stability. The fr 02 130 blends high-performance precision with repairability and sustainability.</p>",
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      "description": "<p><meta charset=\"utf-8\"><span>The fs 02 90 is designed for intermediate all-mountain skiers and younger riders exploring freeskiing for the first time. Featuring a forgiving 90 flex and a 100 mm last, this boot balances comfort, control, and adaptability. The hybrid cabrio/overlap construction delivers efficient power transmission and shock absorption for confident performance. The reshaped lower-shell opening with a higher instep improves initial fit and responsiveness, making engagement easier on every turn. The Easy Entry System makes on/off effortless. The boot features the fs 02 a liner, engineered with PillowFoam™, a plush 3 mm PU foam layer on the liner’s interior that gently conforms to your foot for a welcoming step-in feel, optimized fit, and all-day comfort. Designed for customization, it comes with three inserts (flip chips) allowing forward-lean angles of 13°, 15°, and 17°. The Phaenom Strap enhances rebound and flex control for smooth skiing progression. Finished in a new desert sage colorway, the fs 02 90 combines approachable design with thoughtful performance features.</span></p>",
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