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Featuring oversized 9.65\" x 72\" planks, a commercial-grade 40 mil wear layer, and a waterproof LSPC rigid core, this premium flooring delivers exceptional durability and striking hardwood-inspired style. Designed for busy homes and demanding commercial environments, Fortis combines realistic wood visuals with advanced performance for a floor that's built to last. Oversized Planks for a Premium Hardwood Look The Fortis Collection is designed to maximize visual impact with extra-wide, extra-long planks that create an expansive, seamless appearance. Embossed-in-register (EIR) technology precisely matches the texture to the printed wood grain, delivering an authentic hardwood look and feel. The low-gloss finish and pressed bevel edges further enhance the realistic appearance, making this collection ideal for contemporary, farmhouse, industrial, and transitional interiors. What does 40 mil mean? A mil is one-thousandth of an inch. Fortis has a 40 mil—or approximately 1.0 mm—transparent wear layer protecting the wood-look design below. That is twice the wear-layer thickness of common 20 mil commercial-grade LVP. Commercial-Grade Performance for Everyday Living Built with a Light Stone Plastic Composite (LSPC) rigid core, Fortis offers exceptional stability, waterproof protection, and resistance to dents, scratches, and everyday wear. The industry-leading 40 mil wear layer provides outstanding durability for active households and high-traff", "pricingNote": "", "availability": "available", "url": "https://www.builddirect.com/products/fortis-collection-extra-wide-waterproof-vinyl-plank-flooring" }, { "name": "Influence Waterproof Vinyl Plank Flooring", "description": "Influence Collection Waterproof Flooring Upgrade your space with the Influence Collection 5.5mm SPC click lock vinyl planks, a durable, waterproof flooring solution designed for modern living. With a rigid stone polymer core and realistic wood-look finishes, this vinyl plank flooring delivers the perfect balance of style, strength, and everyday practicality. Built for both residential and light commercial use, these planks are engineered to handle high traffic while maintaining their appearance over time. Designed for Everyday Living This SPC vinyl flooring is ideal for homeowners and professionals looking for a low-maintenance, high-performance alternative to hardwood. It brings a warm, natural wood look into living rooms and bedrooms, while also performing exceptionally well in kitchens and bathrooms where moisture resistance is essential. It’s a reliable option for basements and condos thanks to its structural stability, and a practical choice for rental properties or commercial spaces that require long-lasting durability. The click lock system also makes it especially appealing for DIY installations and fast renovations. Strong, Stable, and Waterproof At the core of this flooring is a stone polymer composite (SPC), which provides exceptional dimensional stability and resistance to temperature fluctuations. Unlike traditional vinyl or laminate, it won’t expand or contract easily, making it a dependable choice for areas with changing conditions. The waterproof construction protects against spills, moisture, and everyday accidents, while the durable wear layer resists scra", "pricingNote": "", "availability": "available", "url": "https://www.builddirect.com/products/vinyl-planks-5-5mm-spc-click-lock-influence-collection" }, { "name": "Southport 7.5in White Oak Engineered Hardwood Flooring", "description": "Southport Collection Engineered White Oak Hardwood Flooring Bring home the warmth of real wood with the Southport Collection, a wide-plank engineered hardwood floor designed to balance natural character with everyday practicality. Made with a real European oak surface, a wire-brushed texture, and a low-gloss urethane finish, this collection delivers an easy, lived-in look that works especially well in open layouts and relaxed, modern interiors. Built for stylish, everyday living The Southport Collection is a strong fit for homeowners who want authentic wood visuals with a little more flexibility than solid hardwood. Its engineered ply-core construction helps support stability, while the 7.5-inch wide planks and long board lengths create a more spacious, premium look across the room. This floor is well suited for main living spaces, bedrooms, hallways, and other residential interiors where real wood appearance matters. Made to handle real life This floor is designed for active homes. The 3mm wear layer adds durability for longer-term performance, while the wire-brushed surface helps disguise light scuffs, small dents, and day-to-day wear more naturally than smoother finishes. The low-gloss urethane coating keeps the surface looking refined without feeling overly shiny, and the FloorScore certification adds peace of mind for indoor air quality. A lifetime residential warranty and 5-year commercial warranty further support its long-term value. A smoother installation experience Because it is prefinished, this engineered hardwood is ready to install without sanding or finishing", "pricingNote": "", "availability": "available", "url": "https://www.builddirect.com/products/engineered-hardwood-southport-collection" }, { "name": "Westport White Oak Engineered Hardwood Flooring", "description": "Westport Collection Engineered White Oak Hardwood Flooring The Westport Collection engineered hardwood flooring combines the timeless beauty of European white oak with a clean, modern wide-plank design. Its wire-brushed surface and low-gloss finish highlight the natural grain and variation of real oak while helping soften the look of everyday wear. The result is a bright, relaxed hardwood floor that works beautifully in both contemporary and traditional interiors. With its engineered construction and real wood surface, Westport delivers the warmth and authenticity of hardwood while offering reliable performance for modern homes. Designed for Everyday Living Westport engineered hardwood is designed for residential spaces where homeowners want the natural character of real wood with practical durability. The wide planks and light oak tones help create an open, airy feel, making it a strong choice for living rooms, bedrooms, and open-concept spaces. It’s a popular option for whole-home flooring updates where consistent style and long-term performance are important. Built for Performance and Quality This flooring features a real European white oak wear layer supported by a durable engineered core. The wire-brushed texture enhances the wood’s natural character while helping reduce the visibility of small scratches and everyday scuffs. A protective low-gloss urethane finish helps guard against daily wear while maintaining a natural wood appearance. The floor is also FloorScore certified, meaning it meets strict indoor air quality standards for low VOC emissions which is an import", "pricingNote": "", "availability": "available", "url": "https://www.builddirect.com/products/engineered-hardwood-westport-collection" } ], "categories": [ { "slug": "manufacturing-industrial", "name": "Manufacturing & Industrial", "description": "Manufacturers, factories, industrial suppliers, fabrication and production businesses." }, { "slug": "retail-ecommerce", "name": "Retail & E-commerce", "description": "Shops, online stores, consumer retailers, marketplaces and direct-to-consumer sellers." } ], "pricingNotes": { "summary": "", "currency": "", "rule": "", "restrictions": "" }, "routes": {}, "faq": [], "policy": {}, "handoff": {}, "urls": { "base": "https://aig.websdocs.com", "gateway": "https://directory.websdocs.com/business/builddirect", "directoryProfile": "https://directory.websdocs.com/business/builddirect", "directoryJson": "https://directory.websdocs.com/business/builddirect.json", "hostedProfile": "", "hostedJson": "", "hostedLlms": "", "hostedSchema": "", "profile": "https://aig.websdocs.com/ai/builddirect/profile", "llms": "https://aig.websdocs.com/ai/builddirect/llms.txt", "companyJson": "https://aig.websdocs.com/ai/builddirect/data/aig-company-profile.json", "agentCard": "https://aig.websdocs.com/ai/builddirect/agent-card.json", "agentCardWellKnown": "https://aig.websdocs.com/ai/builddirect/.well-known/agent-card.json", "policy": "https://aig.websdocs.com/ai/builddirect/policy", "security": "https://aig.websdocs.com/ai/builddirect/security", "pricing": "https://aig.websdocs.com/ai/builddirect/pricing", "routes": "https://aig.websdocs.com/ai/builddirect/routes", "faq": "https://aig.websdocs.com/ai/builddirect/faq", "services": "https://aig.websdocs.com/ai/builddirect/services", "offers": "https://aig.websdocs.com/ai/builddirect/offers", "commerceReadiness": "https://aig.websdocs.com/ai/builddirect/commerce-readiness", "ask": "https://aig.websdocs.com/ai/builddirect/ask", "sampleQuestions": "https://aig.websdocs.com/ai/builddirect/sample-questions", "robots": "https://aig.websdocs.com/ai/builddirect/robots.txt", "schema": "https://aig.websdocs.com/ai/builddirect/schema.jsonld" }, "liveCapabilities": { "ask": false, "a2aMessaging": false, "ucp": false, "mcp": false, "checkout": false }, "publicKnowledgeOnly": true, "privateDataAccess": false, "updatedAt": "2026-09-06T00:52:04.129Z", "schema": "websdocs-asg-directory-company-profile", "version": "public-1.0", "canonicalDirectoryUrl": "https://directory.websdocs.com/business/builddirect" }